What is the 80/20 Rule?
The 80/20 rule states that 20% of your efforts produce 80% of your results. For example, 20% of the donors to an organization brings in 80% of the income. 20% of a company’s clients brings in 80% of the revenue. 20% of your job searching efforts results in 80% of your results.
This means the opposite is true. 80% of your job searching efforts is bringing in 20% of your results.
What a waste of time.
When I first started looking for a job I remember staring at my computer screen, scrolling through pages of job listings. I would then click on a job that looked interesting to me, and proceed to follow the steps outlined on the application page.
No one would reply to my applications.
I would do this for hours every day – some of those online application portals took a long time to fill out. I ended up feeling defeated and this reinforced my insecurity that I probably didn’t have enough work experience.
So what activities should you be spending your time on?
1. Build a Personal Board of Advisors
You should have 4 or 5 older, more experienced, and well connected champions for your career. These are people who can bounce ideas off of, connect you with leaders in your niche, and give you feedback on your job hunting efforts. Even the best athletes have coaches. Your board will help you maximize your potential, which will ultimately maximize your wealth generating efforts as you progress through your career.
Note: Your Personal Board of Advisors is NOT just for you to take from. You have to nurture your relationship with them. Send them useful articles once a month about their niche. Drop them a note every once in a while to show you care about your relationship above just what you can get from them.
2. Optimize your Resume
Please do NOT send the same resume to every job application that you are applying for. Each opening likely has different skills they are searching for. If you are applying to a large company they likely have keyword scanners that filter out resumes that do not have the words they are looking for. Each resume should match as many of the job qualifications to your achievements as possible.
3. Networking within your niche.
When I was in college, we would have career building seminars that I would be required to go to. The main message of these seminars was usually to network. I don’t think I really connected with that message because I fundamentally didn’t understand what networking really was. It seemed like an intimidating word. Let me define it for you:
Networking is just making friends.
Friends help each other advance their goals. Friends connect each other with other friends. Friends recommend friends for jobs.
Phew. That isn’t so intimidating right?
So how do you make friends with people in your niche?
Other than the obvious answer of LinkedIn (please use this) or live networking events, Facebook is a super powerful tool in connecting with others.
For example, if your niche is Chemistry, there is a Facebook group right now dedicated to Chemistry professionals.
Or if your niche is teaching… there is a group for that.
Heck, even Dog Trainers have a Facebook group.
You can also search your niche + where you went to school.
Now the goal is to not join the group and immediately post that you are looking for a job. You want people to become familiar with you. Start interesting threads about you niche in the group. Answer questions that other people have.
Once you build rapport, you will be more likely to get a response of any inquiries of job possibilities.